London 2012 breaks broadband records

BT finds London Olympics and Paralympics were “most connected Games ever”

The London 2012 Olympic and Paralympic Games broke broadband records, leading BT, an official communications services partner of the event, to dub them "the most connected Games ever".

Traffic on the broadband provider's network reached record levels during the Games, with Olympic internet use reaching an all-time high on Sunday 29 July, 2012, the day when Team GB won the first of its 65 medals.

The Paralympic peak in internet traffic came on Sunday 2 September, 2012, when Team GB's David Weir won the first of his four gold medals at the Games in the T54 men's 5,000m final.

During the Olympic Games, daily internet traffic from video streaming increased by 19% on average compared to normal, with the peak coming when 2012 Tour de France winner Bradley Wiggins took gold in the men's individual time trial cycling on Wednesday 1 August, 2012.

The official London 2012 website, which was hosted by BT, received 450 million visits - four times as many as the official website for Beijing 2008 did, while there were more tweets on one day than during the whole of the previous Games.

The Paralympics also broke a wireless record - BT saw a peak of one million users on its UK Wi-Fi network for the first time ever during the event, with BT providing public Wi-Fi in the Olympic Park.

The telecoms giant also provided the athletes' village with "the most advanced fibre broadband in the UK" and the London Organising Committee of the Olympic and Paralympic Games (LOCOG) and the media with internet, email, mobile and landline services.

Ian Livingston, chief executive of BT, said: "BT has supported the Games from the time of the bid, when few thought London would be chosen, and the dedication of our people has contributed hugely to the best and most connected Games ever."

Did experiencing London 2012 online improve your enjoyment of the Games? Let us know below...

Compare the latest broadband deals at

Suggested Pages

  • Dongles: What are they, and how do I get one?

  • Your broadband consumer rights

  • Internet data usage explained

  • Broadband and moving home

  • No monthly contract broadband explained

  • Boost your internet and Wi-Fi: Top tips for faster broadband

  • Almost 80% of parents reject automatic porn blocking

  • Lincolnshire broadband campaign backed by 1,000 locals

Compare broadband, TV & landline deals