BT wins 'best TV provider' award for 2013

New sports channels and YouView helped BT clinch the big prize ahead of serious TV rivals Sky and Virgin Media - but the others were still award winners for range of channels and customer service...

BT has been named the UK's best overall TV provider in the Customer Satisfaction Awards 2013, which are voted for by the nation's telly fans.

In a survey of more than 2,000 people, BT emerged victorious - beating even the biggest TV providers, Sky and Virgin Media, to the main award. It was no doubt helped by the recent launch of its group of sports channels, BT Sport, as well the 2012 arrival of its YouView set-top box.

BT also won the award for getting new customers quickly set up, as well as the value for money award, which could be thanks to BT's offer of free BT Sport with broadband.

The telecoms giant won two awards for its broadband as well - one for its Home Hub router and one for BT Wi-Fi.

A BT spokesperson told us: "We're delighted to have been recognised as a winner in the broadbandchoices Customer Satisfaction Awards."

Dominic Baliszewski, our telecoms expert, added: "Independent surveys like this are so important. Potential customers need to know what TV providers are getting right - and getting wrong - in the eyes of their existing customers."

Although BT came out on top overall in the TV category, satellite TV giant Sky won two awards, one for its range of channels and one for its Sky+ HD set-top box, and Virgin Media claimed the prize for good customer service.

One interesting finding from the survey was that, while BT's customers rated it consistently highly across all categories, both Sky and Virgin Media ranked much lower on value for money - despite offering their customers the most stuff to watch.

It suggests some customers regret their choice of provider. Maybe they only watch a few of the channels they pay for or feel they have no choice because, for example, there are specific shows they can't get elsewhere, hence the perceived poor value.

You have to bear in mind, however, that in most households TV is just one a part of the deal. Both Virgin Media and Sky also won awards for their broadband.

Sky won the prize for additional customer benefits, like its watch-wherever-you-are TV service, Sky Go, while Virgin Media ran away with this year's sought-after speed award.

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