Tesco and BT team up to deliver superfast in-store Wi-Fi

If you’ve ever been frustrated by slow internet speeds when using Tesco’s in-store Wi-Fi, then you’ll be delighted to hear that the supermarket chain has teamed up with BT to offer a free superfast service in its stores.

The service, which started rolling out this summer, will see connection speeds boosted in 806 Tesco Extra and Superstores across the UK and 113 stores in the Republic of Ireland.

Tesco director, Tomas Kadlec, said the new Wi-Fi services will help them to integrate the online and physical shopping experience, letting customers to get online product information, recipes, offers and Clubcard vouchers online, while doing their shop in-store.

He added: "Customers now want the same kind of experience in-store as they enjoy online, with fast and convenient access to product information, pricing and offers at the touch of their fingertips."

"We were the first supermarket in the UK to offer free Wi-Fi and the first to launch online shopping. We're now bringing these innovations together to put our customers in control with better service and value than ever before."

According to research from BT, almost half of supermarket shoppers use the internet to browse for items they may want to purchase and to compare prices. BT also revealed that in-store Tesco customers have used more than a billion minutes of data since the project began its rollout this summer.

Source: V3

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